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Our Ambitions & Goals

Sustainable development is at the core of all our company's activities. With high sense of environmental responsibility and fully aligned with Carlsberg Group’s principles and standards, Olympic Brewery aims at ZERO and has developed a comprehensive and holistic sustainable development plan called “Together Towards ZERO & Beyond”

Our Together Towards ZERO and Beyond (TTZAB) program consists of our ambitions and concrete targets that address the environmental, social and governance (ESG) topics that are most material to our business and to wider society. As we work to achieve these, we are taking actions and delivering results towards our milestones in 2030 and 2040.

TTZAB is our response to global challenges such as climate change, water scarcity, inequality, as well as society’s increasing focus on health and well-being. The program is anchored in our purpose of brewing for a better today and tomorrow and is embedded into our overall corporate strategy.

Consequently, in pursuit of our targets, we are working to manage our most material business impacts responsibly, while taking actions that contribute positively to society. We will achieve our targets in partnership with our suppliers, customers, consumers, and the communities where we operate. “Together Towards Zero & Beyond” is based on the below key pillars of activation:

ZERO Carbon Footprint

Climate change affects our lives no matter where we are on the planet. As a responsible company with a commitment to zero carbon footprint in the coming years, we have already taken important steps in this direction.

ZERO Farming Footprint

With the evolution of our ESG program we have introduced agriculture as a new ESG focus area. Within this, we have a ZERO Farming Footprint ambition which includes new targets and activities in our upstream value chain, and new milestones towards 2030 and 2040.

ZERO Packaging Waste

We have introduced packaging as a new ESG focus area. Within this, we have a ZERO Packaging Waste ambition which shapes new targets and activities in both our up- and downstream value chain, and new milestones towards 2030.

ZERO Water Waste

Water is an extremely valuable natural resource and an essential key ingredient in our products, while other key ingredients, such as grain and hops, need it to grow. Therefore, its conservation is a great responsibility as well as a necessity for us.

ZERO Irresponsible Drinking

Part of our mission is to highlight the importance of Responsible Drinking in all occasions, encouraging consumers to always enjoy our products responsibly.

Zero Accidents Culture

The Health & Safety of our people is a key and unwavering priority, and we want to ensure that they all go home safe every day.